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Info + Research + Exhibitions + Workshops

Arianna Smaron
Portfolio 2016 - 2020



Polish-Italian graphic designer currently
living and freelancing in Basel BA in visual
Communication at ISIA Urbino and
MA in Visual Communication at the Basel
School of Design HGK FHNW CH.

Co-founder of Hypersecret.studio
with Yann Patrick Martins for indipendent
projects and commissions for digital
and printed media. 

As well as visual Design Researcher
& Coordinator of the education department  
for La Scuola Open Source in Bari, IT.
From march 2020 senior designer for
Fionda.eu studio in Torino IT & art director
consultant for Kinè.coop studio.

This website collect mainly projects from
the last two years, considered as an archive. 

The projects are organized by complexity,
the Extra – Large are the projects which
required few months of work &/ or are still
in development.
The smaller projects are as important
but are smaller in terms of production.


XL  - Extra Large
  1. In the process of liquefaction/
    video installation
  2. In the process of liquefaction/
    risograph booklet
  3. In the process of liquefaction/
    process book and theory     
  4. A Transitory Collection 
  5. Spoglie publication 

L - Large
  1. A Prison’s Signage System
  2. Light & Heavy book 
  3. STROH GOLD/ Exhibition Catalogue 
  4. Not in my Planet Campain

M - Medium 
  1. Li Bai poetry a Chinese English Play
  2. Poster “Schrechlick Wunderbar”
  3. Icelandic book “Vinir Ferguson” 
  4. Teatro.off

S - Small
  1. FHNW Business illustrations
  2. Pattern&Patterns
  3. ”Der Tunnel” Film poster
  4. Waiting for 11:00
  5. Manta
Archive
Mark



S - 2018 

5. Manta  

 
BRAND IDENTITY AND NAMING - 3rd WINNER PRIZE
Manifattura Tabacchiera Cagliari launche a call to rebrand and create a new logo for the old/new space.
The city of Cagliari will create a new facility for experimental arts and wants to combine tradition with modern expressions.
The new branding was based off of the original name in an abbreviated form, following the tendency of great Italian museums such as Madre in Napoli and Maxxi in Rome. The cuts of the logo allude to the grid structures of
the building and the colors toward a new flashy and contemporary identity.

A project made with the designer Giacomo Boffo.
Mark