S - 2018
BRAND IDENTITY AND NAMING - 3rd WINNER PRIZE
Manifattura Tabacchiera Cagliari launche a call to rebrand and create a new logo for the old/new space.
The city of Cagliari will create a new facility for experimental arts and wants to combine tradition with modern expressions.
The new branding was based off of the original name in an abbreviated form, following the tendency of great Italian museums such as Madre in Napoli and Maxxi in Rome. The cuts of the logo allude to the grid structures of
the building and the colors toward a new flashy and contemporary identity.
A project made with the designer Giacomo Boffo.