Arianna Smaron
Portfolio 2016 - 2019

Polish-Italian graphic designer currently
living and freelancing in Basel BA in visual
Communication at ISIA Urbino
MA in Visual Communication at the Basel
School of Design HGK FHNW CH

Co-founder of
with Yann Patrick Martins for indipendent
projects and commissions for digital
and printed media. 

As well as visual Design Researcher
for La Scuola Open Source in Bari, IT.

This website collect mainly projects from
the last two years, considered as an archive. 

The projects are organized by complexity,
the Extra – Large are the projects which
required few months of work &/ or are still
in development.
The smaller projects are as important
but are smaller in terms of production.

X - Extra Large
  1. In the process of liquefaction/
    video installation
  2. In the process of liquefaction/
    risograph booklet
  3. In the process of liquefaction/
    process book and theory
  4. A Transitory Collection 
  5. Spoglie publication 

L - Large
  1. A Prison’s Signage System
  2. Light & Heavy book 
  3. STROH GOLD/ Exhibition Catalogue 
  4. Not in my Planet Campain

M - Medium 
  1. Li Bai poetry a Chinese English Play
  2. Poster “Schrechlick Wunderbar”
  3. Icelandic book “Vinir Ferguson” 

S - Small
  1. FHNW Business illustrations
  2. Pattern&Patterns
  3. ”Der Tunnel” Film poster
  4. Waiting for 11:00
  5. Manta


L - 2019 

4. Not in my Planet

“Not in my planet”, a social campaign against the use of plastic started in April 2019 in Trento Italy. The campaign searches through beauty, and by using art as a medium of provocation, a contrast to raise awareness.
Inviting Mandy Barker and soon other artists the viewer is guided to a more responsible use of plastic and in consequential reduce.
A campaign based on a linear grid and schema like in Barker’s pictures: tiny plastic elements which trigger the attention are floating and mesmerizing the viewer. The campaign is in development an will be updated during autumn / winter 2019. All the design, concept and visual are made by me for the city of Trento and the studio Kiné.coop.